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Case study · 2026
Back-to-school announcement film for a Dakar school: pathways from nursery to primary, and the two dates to remember.
Client
Le Nid d'Anges
Year
2026
Services
Motion design · Éducation · Réseaux sociaux
A school needs to be clear before it is beautiful: a parent watching a back-to-school video wants two things, at what age their child starts and when classes begin.
The film is built around that information. Each pathway, from nursery to primary and the Hifz track, gets its own colour and a plainly stated age range. Those colours come back on the two start dates, so the parent makes the connection without effort.
The rest follows the school's warm, colourful identity at a deliberately calm pace. Vertical 9:16, ready for a story or a WhatsApp send, which remains the real channel for parents in Dakar.