Gofeuz, launch films for a home-services app

Gofeuz connects Dakar households with cleaning, laundry, cooking and ironing professionals. Two audiences, two promises, so two films rather than one that would half-speak to everyone.

Customer side. The film follows the actual gesture: open the app, pick a service, book a slot, get the confirmation. No abstract promise, the demonstration carries the argument.

Provider side. The second film addresses professionals looking for jobs: nearby requests, amount shown before accepting, referral programme. Same visual grammar, different benefit.

Format. Vertical 9:16, readable without sound, paced for feed consumption. Both films share the brand's green palette and typography so they read as a pair.